While working for a vertical SaaS company, Jacob Findlay realized that commercial vehicle repair—mainly heavy-duty trucks and equipment—could also use modern software. “These are complex operations, but there wasn’t a purpose-built SaaS solution serving the market,” said Findlay. He and future co-founder and CTO, David Hoover, got to work, which included Jacob quitting his job to spend a year in a truck repair shop. He experienced firsthand the common operational inefficiencies faced by an industry filled with good people who were buried in paperwork and frustrated by the organizational complexities that kept them from doing what they love—turning wrenches and being able to leave the work behind at the end of each day.
They took Fullbay to market in 2015 to address those pain points with a suite of business management software solutions and found early growth while remaining profitable. After four years as a bootstrapped business, Findlay and Hoover sought to partner with an investor that was experienced in building software companies and could offer both capital as well as operational resources to help them further invest in product development, customer support, and sales as they continued to grow the business.
From 2019 through 2024, Fullbay and Mainsail partnered on a wide range of initiatives to help scale Fullbay’s operations and accelerate growth of the business.