Marketing Strategy and ABM
Thursday, November 21st
10:00 AM – 11:00 AM PST
Dave Rigotti, Head of Commercial Account-Based Marketing at Adobe will share how he scaled marketing at Bizible before subsequent acquisitions by Marketo and Adobe, including how to build a marketing strategy, holding marketers accountable to revenue, and best practices in account-based marketing.
Head of Commercial ABM, Adobe
Director of Marketing, Mainsail Partners