Sarita provides support to Mainsail’s portfolio companies by helping implement and optimize marketing and lead generation strategies. She also assists in Mainsail’s communication efforts.
Prior to joining the team, Sarita was Public Relations Coordinator for Live Nation – Southwest in Arizona. At Live Nation, she was responsible for promoting all concerts in Arizona, New Mexico and Las Vegas through various PR initiatives. She worked with artist management to secure artist interviews, wrote press releases, and worked closely with the marketing department to help develop marketing and promotional plans.
Sarita received a B.A. in Communications with a minor in Business from the University of Arizona.
Outside of Mainsail…
Outside of Mainsail, Sarita spends her free time with her husband and three kids. She enjoys traveling, baking, and going on hiking adventures.
From: Carmel, CA
Lives in: Millbrae, CA
Supports: Beyond Type 1, Bay Area sports teams, the Arizona Wildcats